Google Grant Changes in 2018

8 years ago
mass noce

No More $2 Bid Cap! $10,000 USD a month—the amount received by grantees—is a ton of ad spend for a nonprofit. Unfortunately, Google has…

Developing a Fundraising Strategy

8 years ago

THE TAKEAWAY: You can fundraise in an ad-hoc, haphazard kind of way and you might get there in the end.…

Google AdWords renamed to Google Ads

8 years ago

Google executives said its fees are not changing, and no services are merging. The company will retain the AdSense and…